Latin Grammy winner Mr. G will have fans of all ages jumping and dancing to his upbeat performance at The Mill District’s SpringFest on Saturday May 13.

This resident of Western Massachusetts is known offstage as Ben Gundersheimer. He performs in English, Spanish and Hebrew.

“SpringFest is a new family fun event at the Mill District. We’re honored to host MISTER G,” said Cowls’ Senior Communications Director Tim O’Brien. “We’ve planned additional fun activities too.”

Two-time Parents Choice Awards’ Gold Winner, MISTER G is famous for eliciting audience participation wherever he goes. “Take a listen to songs like Chocolocolalala at and you won’t get him out of your head!” says Shauna Wallace, Mill District General Store manager. “Be prepared for infectious joy. And jumping!”

Complementing Mister G’s live concert, The Mill District Local Art Gallery has arranged pre-show kids’ crafts, games and giveaways. There will be post-show book signings and photo-ops with MISTER G. Weather permitting, Mister G will lead a singing stroll along the Mill River Story Walk, which will be featuring one of Mister G’s latest books, How Many Squirrels Are in the World? A huge live squirrel may even be in attendance! You never know in The Mill District.

The book signing is sponsored by Mill District partner, Amherst Books. Copies of many MISTER G titles will be available for sale during the event.

Francisco Perez, owner of The Mill District’s House of Pizza and Cisco’s Café, is glad his newest restaurant Cisco’s will be open during the event, adding, “This Latin Grammy winner will be best served alongside my fried plantains and papusas! Stop by and say hello while you’re in the neighborhood!”

The event and concert are free of charge, however pre-registration is required at Eventbrite.