The Commonwealth of Massachusetts is the home of more than 6.9 million people within 50 cities and 301 towns, making it the country's third most densely populated state. Although the state has been one of the nation's leading manufacturing centers for more than 200 years, the Massachusetts of today is internationally famous for its prestigious higher education, health care, and high technology industries.

Massachusetts It's All Here is the blog of the Massachusetts Marketing Partnership (MMP), which was created by the state legislature in 2010 inorder to "coordinate marketing efforts on behalf of the commonwealth and oversee the activities of the agencies placed within it."

The goals of the It's All Here campaign include:

  • Maximizing job growth and regional economic prosperity in Massachusetts
  • Increasing capital investment in the Commonwealth.
  • Recruiting and retaining young talent in the Commonwealth
  • Retaining our highly valued workforce
  • Promoting collaboration among those committed to increasing awareness of any segment of the Massachusetts eco-system
  • Growing the network of agencies, initiatives, and individuals committed to promoting the Commonwealth
  • Supporting the Massachusetts tourism industry
  • Establishing the most innovative and collaborative methods of accomplishing these goals

This partnership between the Massachusetts Department of Business Development, MassEcon, MassDevelopment and the Massachusetts International Trade Council is committed to promoting Massachusetts as a globally competitive, innovative, dynamic and diverse state.

Fast Facts

  • Population- 7,029,917 - 2020 Census
  • Median age- 39.5 years
  • Capitol- Boston
  • Counties- 14
  • Municipalities- 351
  • Major Cities- (populations over 100,000) Boston, Worcester, Springfield, Lowell and Cambridge
  • Colleges and Universities- 122 accredited
  • High School Graduates- 90.0 percent
  • BA/BS degree or higher- 41.1 percent
  • Government- Governor Maura Healey; 40-member Senate; 160-member House of Representatives

A National Leader

  • Consistently ranked first for highest concentration of colleges and university science and engineering graduates
  • Total R&D expenditures nearly 3 times greater than the national average
  • Ranked first nation-wide for Small Business Innovation Research [SBIR] grants
  • Massachusetts has produced half of the country's Nobel Prize winners
  • Ranked second overall for university research and development
  • Highest college attainment rate in the nation
  • Highest number of high-technology companies and the level of venture capital investment per capita
  • Home of the nation's best Innovation Assets, as determined by available PhD's, scientists, and engineers, federal and state R&D investment, patents issued, etc.
  • One of the nation's largest R&D tax credits