Home & Garden Show Marks 65 Years of Making Connections – BusinessWest
The Western Massachusetts Home & Garden Show may last only four days each March, but Lori Loughlin says vendors reap the benefits all year long. “The exposure at the show is tremendous,” said Loughlin, manager of Frank Webb Home in Springfield. “It pays for itself within the first week after the show closes. In May, June, July, people are coming in saying, ‘I was at the home show, and I saw this showerhead.’ They come back six months after and want to buy something they saw there. It’s nice.”