Tourism and Hospitality Industry Optimistic for 2021
Mary Kay Wydra learned a couple new phrases over the past few months. “The buzz term is ‘revenge spending,’” the president of the Greater Springfield Convention & Visitors Bureau (GSCVB) said. “That is, ‘I’ll spend more on things I was denied because of COVID.’ Things like in-person entertainment, eating at restaurants next to people, and travel.” The other buzzword making its way around the tourism industry is ‘vacation retaliation,’ and it means roughly the same thing. She likes those phrases — or, more accurately, what those sentiments portend. “That bodes well for us as a region,” she told BusinessWest. “We are affordable and easily accessible — a destination with a lot to offer.”