Easthampton Chamber’s ignite Conference Aims to Help Businesses Succeed
Fired Up
Technology, marketing, and talent.
Those are three elements virtually all businesses must take into account if they want to grow and thrive in 2024. They’re also the main themes of this year’s ignite conference, a “professional learning opportunity” being hosted by the Chamber of Greater Easthampton on Tuesday, Oct. 22 at Abandoned Building Brewery in Easthampton.
This year’s program, dubbed ignite:SPEED, aims to be a fun, fast-paced learning opportunity designed to empower leaders, business owners, professionals, entrepreneurs, employers, and employees with the knowledge and skills required to thrive in the ever-evolving landscape of work.
“In today’s business world, change is the only constant,” chamber Executive Director Moe Belliveau said. “To ensure success, all levels of employees must not only keep pace but anticipate and adapt, turning the momentum and speed of change into a catalyst for growth.”
Sean Hogan certainly sees value in such a conference. The president of Hogan Technology is one of the presenters in the technology category, kicking off the first cluster of presentations with an overview of safety in the dark web. Participants will learn how businesses can be protected from attacks such as webite hacking, security breaches, cyberattacks, ransomware, and phishing schemes.
“I’ll talk about what the dark web is, why it was created, what it’s used for, how to avoid it, and, once your information ends up on the dark web, what to do next,” Hogan told BusinessWest — a relevant concern, especially after the National Public Data breach, reported this summer, exposed some 2.9 billion personal records.